If you were one of the almost 8000 people to read the post Virta Health becomes the first diabetes vendor to save money, you may be wondering what exactly they do that no other diabetes vendor is able to do, to get me to put $100,000 at risk for the first time for a vendor other than Quizzify.
Part of the reason is that Quizzify and Virta are the peanut butter-and-chocolate of diabetes.
Virta reverses diabetes, while Quizzify helps pre-diabetics and diabetics avoid hidden sugars. That’s no easy task because 74% of processed foods contain them. This even includes some products that claim to contain “NO ADDED SUGAR,” but in fact are bursting with added sugars. So that I want to encourage our clients to adopt Virta, and vice-versa.
The other part of the reason is that their savings are measured validly. While plenty of vendors claim to save money and some vendors measure validly, very few are in the intersection set.
Virta and I and the Validation Institute are doing a webinar on valid measurement generally, and you can attend that webinar both to learn about valid measurement and to learn about Virta’s own results using valid measurement.